Savara means glowing from within. We support this natural glow by creating sustainable lingerie. We focus on the feeling of women wearing lingerie.
'Our designs are not finished until we see an instant smile on the face of the women wearing it'
Therefore, for every piece that is created, we have the women wearing it in mind. We design with a clean conscience and that means no compromises on fit, quality, our people and the earth.
We work with authentic women who decided to follow their own course of life. With their stories, they share why and how they to this. Talking to them is a true inspiration and this great energy is what we bring into our designs.
Behind the brand
'Wake up, shower, walk to my underwear drawer and the challenge starts. Which bra will fit my clothes? Which one has no stabbing wires yet? Which one fit me this moment of the month and is also charming so I don't have to cover it up for my boyfriend? What kind of material is this, which makes me all sweaty after biking to the office? Who actually made this?'
These are the questions that popped into my mind every morning. I just graduated
from University and I tried hard to stay focussed on my perfect job. However, I questioned myself every day if I was doing the right thing. I have the strong belief that it's possible to create anything you want and I felt that lingerie struggles could (and should) be different. I daydreamed about starting a company with a positive impact on the world, in which I could create something beautiful. One night I drew some ideas and started sewing. I was blown away by the energy this gave me and that is where Savara intimates started.
Following my intuition, having a clean conscience is vital for me. Fair wages, good working conditions and sustainable materials are minimal requirements for me. Together with great freelance women, we run Savara Intimates.